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The Big Names are starting to fall

Tronhard
VIP
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According to DPReview.com Olympus Optics' parent organization is selling the camera maker division off to a company called Japan Industrial Partners.  The story is HERE...

 

They blame the ingress into the market of smarphones, but the Pandemic has certainly impacted sales and manufacturing around the world.  Some claim that Olympus lost their way: going from their Micro 4/3 format that was highly popular, to a large investment in expensive FF cameras aimed at a tiny percentage of the market.  Either way, the future does not look good for the brand.

 

Personally, I shall be sorry to see the demise of Olympus in the camera world: they have a long, proud history of producing small, efficient cameras and optics that began in 1919 (camera manufacture began in 1936).  I still have one of their cameras, a TG-5 that I must admit I have rarely used, but it is considered one of the best tough cameras on the market - perhaps that product will live on with some other brand.

 

The changes in technology, world conflict and the on-going pandemic issues are all putting pressures on camera makers.  I think Canon have a good chance of weathering this and coming out as an even more dominant player with cameras like the EOS R5, if it fulfulls it's promise.   I wonder if Nikon will fare as well...


cheers, TREVOR

The mark of good photographer is less what they hold in their hand, it's more what they hold in their head;
"All the variety, all the charm, all the beauty of life is made up of light and shadow", Leo Tolstoy;
"Skill in photography is acquired by practice and not by purchase" Percy W. Harris
26 REPLIES 26


@kvbarkley wrote:

https://theonlinephotographer.typepad.com/the_online_photographer/2020/06/olympus-rip.html

 


I have to agree with the tone of the article, Kevin.   Olympus took a couple of wrong turns and have lost their way.


cheers, TREVOR

The mark of good photographer is less what they hold in their hand, it's more what they hold in their head;
"All the variety, all the charm, all the beauty of life is made up of light and shadow", Leo Tolstoy;
"Skill in photography is acquired by practice and not by purchase" Percy W. Harris


@ebiggs1 wrote:
"a friend of mine that retired to Colorado.  He shoots all the time with his 4/3 Olympus. He loves it.  ...  that doesn't turn it into a pro level camera. I fully doubt the Olympus OMD EM1X will make any significant inroads into the professional ranks."

If you say so.  I didn't think sensor size ever had anything to do with it.   I see that it does.. I guess that means 7D2 is semi-pro.

--------------------------------------------------------
"The right mouse button is your friend."

" I guess that means 7D2 is semi-pro."

 

You are correct, sir!  It is not a pro level camera.

EB
EOS 1DX and 1D Mk IV and less lenses then before!


@ebiggs1 wrote:

" I guess that means 7D2 is semi-pro."

 

You are correct, sir!  It is not a pro level camera.


Well, Ernie, I'm pretty sure we don't have any illusions that we're going to talk you out of your idiosyncratic definition of "pro level". But I think we've all seen professional photographers using 7D's. And so, I'll bet, have you.

Bob
Philadelphia, Pennsylvania USA

"...I think we've all seen professional photographers using 7D's. And so, I'll bet, have you."

 

You are correct, sir. I myself had two of them.  A professional photographer that is seen using a 7D or a Powershot or a smartphone does not make them "professional" level cameras. Just as a person using a 1DX Mk III, does not make him a professional photographer.  Pretty basic, I'd say.

EB
EOS 1DX and 1D Mk IV and less lenses then before!


@ebiggs1 wrote:

"...I think we've all seen professional photographers using 7D's. And so, I'll bet, have you."

 

You are correct, sir. I myself had two of them.  A professional photographer that is seen using a 7D or a Powershot or a smartphone does not make them "professional" level cameras. Just as a person using a 1DX Mk III, does not make him a professional photographer.  Pretty basic, I'd say.


OK, I think I understand now. Your definition of a "pro level" camera is one that is rugged and built to last, but so heavy and expensive that only a professional photographer could find a cost-effective use for it.  Smiley Happy

Bob
Philadelphia, Pennsylvania USA

Close, very close! Smiley Wink

EB
EOS 1DX and 1D Mk IV and less lenses then before!

On my first dessert shoot, some 5 decades ago, we had a guide along so we couldn't get lost, I guess, but we had one.  I asked if there were any snakes?  He said yeah various varieties. Some friendly and some not. Well I asked how do you tell the unfriendly ones.  He said you can see a dozen snakes but when you see one rattle snake you will know.

 

Same with pro cameras, when you see one you will know it.

EB
EOS 1DX and 1D Mk IV and less lenses then before!


@ebiggs1 wrote:

On my first dessert shoot, some 5 decades ago, we had a guide along so we couldn't get lost, I guess, but we had one.  I asked if there were any snakes?  He said yeah various varieties. Some friendly and some not. Well I asked how do you tell the unfriendly ones.  He said you can see a dozen snakes but when you see one rattle snake you will know.

 

Same with pro cameras, when you see one you will know it.


You'll know when the snake bites you. You'll know when you drop the camera on your foot.

Bob
Philadelphia, Pennsylvania USA
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